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Oh, the Humanity of Facebook’s New Algorithm!

If you’ve checked your Facebook feed, or really any news related to business, economy, or marketing, there’s a massive buzz around the recent announcement by Mark Zuckerberg that the Facebook algorithm is changing. Nothing new, right?

Wrong. This change falls into the “once more with feeling” genre. Emphasis on the feeling.

An Ounce of Automation is Worth a Pound of Engagement

Whether it’s a simple “like” to acknowledge your tweet or an engaging conversation, I respond to tweets and replies. Every single one. Even if your tweet is in a negative tone, I’ll engage with you. I do so because I value Twitter as my preferred social media platform for engaging with others.

#AtomicChat: Snapchat

Grab insights about Snapchat in this week’s #AtomicChat as Rachel Moore is the guest! #AtomicChat Monday, April 25 | 9pm ET

Engage as the Page

In a realm where marketing job titles now sport terms like “community” and “relationship,” does it not make perfect sense to provide for companies to get touchy-feely?