How To Make A Podcast Guest Comfortable
Being on camera can make even the most accomplished executives nervous. Rachel shares how she helps guests relax before and during a video podcast, from… Read More »How To Make A Podcast Guest Comfortable
video podcast
Why B2B Podcasting Is No Longer Optional — It’s a Marketing Channel That Earns Its Keep
There was a time when a B2B podcast was a nice-to-have, a forward-thinking experiment. Something a company tried when they had extra budget and a… Read More »Why B2B Podcasting Is No Longer Optional — It’s a Marketing Channel That Earns Its Keep
I Got Laid Off and Accidentally Went Fractional
Most people who go fractional planned it. I didn’t. In 2023, I was laid off from my role as Senior Director of Marketing at a… Read More »I Got Laid Off and Accidentally Went Fractional
YouTube Is Now the #1 Podcast Discovery Engine — And Marketers Can’t Afford to Ignore It
If your podcast isn’t on YouTube, you don’t have a discovery strategy. You have a hope. For years, podcasting operated inside a relatively closed ecosystem.… Read More »YouTube Is Now the #1 Podcast Discovery Engine — And Marketers Can’t Afford to Ignore It